New expertise tells previous tales in Dublin


Dublin Metropolis Council member Andy Keeler makes use of his smartphone to scan a QR code to entry details about the Backside Line CPA constructing, one of many 19 places on the brand new Historic Dublin Enterprise Time Trek. Trying on are Dublin Mayor Jane Fox (left) and Historic Dublin Enterprise Affiliation president Rick Gerber.

The partitions of buildings in Dublin’s historic district can’t converse, however the discreet new indicators positioned close by do the speaking for a number of of them.

The Historic Dublin Enterprise Time Trek, established by the Historic Dublin Enterprise Affiliation, options 19 places with small inexperienced indicators close to their entrances.

The indicators briefly clarify the historic significance and have a QR code that hyperlinks to an internet site that tells extra in regards to the constructing’s historical past and the way it transitioned to its present use.

“The purpose with the Historic Dublin Enterprise Time Trek is to coach, entertain and encourage residents and guests in regards to the wealthy historical past in historic Dublin and supply one other layer of enjoyable whereas supporting historic Dublin companies,” mentioned Sharon Adamek, occasion and advertising coordinator for the Historic Dublin Enterprise Affiliation.

The Time Trek idea was developed by Brad and Halli Webb, a husband and spouse who personal Sincere Promoting, 39 W. Bridge St.

The Historic Dublin Enterprise Affiliation had requested Sincere Promoting to create a collection of ads starting in Could 2021 that defined the historical past of a few of the buildings within the historic district, Brad Webb mentioned.

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“We expect folks appreciated the tone and the humor of the adverts,” Halli Webb mentioned.

Based mostly on that, “we wished to increase the thought of the adverts and proceed to share the historical past in some bodily kind,” mentioned Brad Webb, who superior the thought of the indicators with the QR codes.

Fastsigns of Dublin made the indicators that seem in entrance of the 19 companies, which embody Tucci’s, North Excessive Brewing Co., Boho 72 Boutique, Dublin Barber Shoppe and the Dublin Village Tavern.

The Historic Dublin Enterprise Affiliation and Trusty & Firm, a Dublin-based advertising and design agency, developed the web site to which the QR codes hyperlink, Adamek mentioned.

Rick Gerber, a former Dublin Metropolis Council member and president of the Historic Dublin Enterprise Affiliation, mentioned the group was excited to launch this system “before later” as an alternative of ready for hotter climate.

“We hope to broaden it within the district later this yr,” Gerber mentioned.

Anybody with recommendations about additions to the Time Trek could ship an e mail to [email protected]

[email protected]


This text initially appeared on ThisWeek: Historic Dublin Enterprise Time Trek: New expertise tells previous tales in Dublin